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Oakley's Sports Marketing Head: A Passionate Advocate for Indian Athletes

Oakley’s Sports Marketing Head: A Passionate Advocate for Indian Athletes

By August 3, 2024 0

Ashwin Krishnan, the head of sports marketing for Oakley India, is a true sports enthusiast. With a decade of experience in the industry, he has played a pivotal role in establishing Oakley as the preferred eyewear brand for Indian athletes.

At the 2024 Paris Olympics, Krishnan’s primary responsibility is to provide Indian athletes with the perfect sunglasses for their needs. He has been instrumental in forging partnerships with renowned cricketers such as Yuvraj Singh, Virat Kohli, and Rohit Sharma, ensuring that they exclusively wear Oakley eyewear.

Krishnan’s passion for sports extends beyond cricket. He has played and worked in golf, and even provides commentary for racquet sports. His love for the game is evident in his close involvement with the Indian Premier League (IPL), where he assists in planning and operating matches.

Krishnan’s journey in the Olympics began in London in 2012. Since then, he has witnessed the evolution of Indian sports and the growing importance of eyewear in enhancing performance. He believes that the right sunglasses can provide athletes with an edge by reducing glare, improving visibility, and protecting their eyes from harmful UV rays.

In addition to his work with athletes, Krishnan is also dedicated to promoting sports at the grassroots level. He believes that sports have the power to transform lives and foster a sense of community. Through his involvement in various initiatives, he aims to make sports accessible to all.

Categories: Cricket
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Sabalenka Defeats Azarenka, Tiafoe Ousts Rublev at Washington Open

Sabalenka Defeats Azarenka, Tiafoe Ousts Rublev at Washington Open

By August 3, 2024 0

Aryna Sabalenka, the third-ranked player in the world, defeated her Belarusian rival Victoria Azarenka 6-4, 6-4 in a thrilling quarterfinal clash at the Washington Open. The victory sets up a semifinal showdown with Czech Marie Bouzkova.

Sabalenka, who won the Australian Open in January, fired eight aces in the match, while Azarenka, a two-time Australian Open champion, showed no signs of the shoulder injury that forced her to withdraw from Wimbledon.

“Always tough battles against her,” Sabalenka said. “She always brings the best fight she can. I always enjoy playing against her. Just super happy to get through this tough match.”

Sabalenka, who lost last year’s US Open final to Coco Gauff, is looking to regain her form ahead of the upcoming Grand Slam. “I feel like with every set, I play better and better,” she said. “Hopefully I can just (keep) building my level and by the US Open, I’ll be 100 percent ready.”

In the other women’s semifinal, Spain’s Paula Badosa will face American Caroline Dolehide.

On the men’s side, top seed Andrey Rublev was eliminated by hometown hero Frances Tiafoe 6-4, 7-6 (7/3). Tiafoe will next face US fourth seed Sebastian Korda, who eliminated Australian seventh seed Jordan Thompson 6-4, 6-2.

US second seed Ben Shelton advanced to the semifinals after Denis Shapovalov was defaulted for unsportsmanlike conduct. Shelton will face Italian 10th seed Flavio Cobolli in the semifinals.

Categories: Tennis
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Indian Content Creator Captures Olympic Moments for the World

Indian Content Creator Captures Olympic Moments for the World

By August 3, 2024 0

Fifteen years ago, Malay Desai, a college student, never imagined himself capturing the iconic moments of Rafael Nadal’s potential last match at Roland Garros. Today, as a 38-year-old Mumbai-based content creator, he finds himself at the heart of the Paris Olympics, leading a team of five to produce captivating content for the official Olympic channels and social media.

Desai’s journey into the sports content industry was serendipitous. With a keen eye for storytelling and a passion for sports, he stumbled upon an opportunity to create content for the Olympics. Since then, he has been preparing diligently for this moment, working tirelessly since January to ensure the delivery of exceptional content.

As part of his role, Desai has witnessed the electrifying atmosphere of the hockey matches, the precision and power of boxing, and the finesse of badminton. He has also had the privilege of capturing the historic moment when Nadal and his doubles partner Carlos Alcaraz lost their match.

“I was so close to the hockey action that volunteers warned us about the potential danger of flying balls,” Desai recalls. “It was an exhilarating experience, and I’m grateful for the opportunity to witness these incredible events firsthand.”

Desai’s team is responsible for creating reels and videos that showcase the highlights of the Olympics, capturing the emotions, triumphs, and challenges of the athletes. Their content is tailored specifically for Indian audiences, providing them with an immersive and engaging experience.

Beyond content creation, Desai also produces a daily show, where he shares his insights and analysis of the Games. He has the unique responsibility of selecting the content that makes it to the official Olympics feed and social media handles in India.

“It’s an honor to be able to share these moments with the Indian audience,” Desai says. “We want to bring the spirit of the Olympics to every corner of our country.”

After the Games conclude, Desai plans to take a well-deserved break with his family, exploring the cultural landmarks of Paris. He hopes to visit the Centre Pompidou and stroll through the charming La Marais neighborhood.

Categories: Others
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SRH Owner Calls for Increased Player Retentions and Auction Transparency in IPL

SRH Owner Calls for Increased Player Retentions and Auction Transparency in IPL

By August 3, 2024 0

Sunrisers Hyderabad Owner Advocates for Increased Player Retentions and Auction Transparency in IPL

Sunrisers Hyderabad owner Kavya Maran has proposed a significant change to the Indian Premier League (IPL) player retention system ahead of the 2025 season. During the IPL owners’ meeting at the BCCI Headquarters, Maran called for an increase in the number of player retentions or Right To Match (RTM) options for each team.

Maran believes that expanding the retention options to six would allow teams to preserve the core of their squads and avoid potential player discontent. She suggested that teams could utilize the options as four retentions and two RTMS, all six retentions, or all six RTMS.

“The choice on whether a retention or RTM is used should be with the franchise based on discussions with the player,” Maran explained. “This would give players the chance to either be retained or RTM at the market discovered price, ensuring that they are not disgruntled about the retention amount.”

Maran also highlighted the potential for side contracts between franchises and retained players if only retentions are allowed. She argued that RTMs would ensure that players receive market value within the restrictions of the purse, promoting transparency and maintaining the integrity of the IPL.

In addition to the retention proposal, Maran also advocated for a ban on players who fail to appear for the tournament despite being selected in the auction. “After being selected in the auction, if a player doesn’t come to play the season for any reason apart from injury, he should be banned,” she said.

Maran’s proposals were met with mixed reactions from other IPL owners. Some expressed support for the increased retention options, while others raised concerns about the potential impact on the auction process. The BCCI is expected to consider the proposals and make a decision in the coming months.

Categories: Cricket
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IBA Awards $50,000 to Boxer Who Withdrew from Bout Amid Gender Eligibility Controversy

IBA Awards $50,000 to Boxer Who Withdrew from Bout Amid Gender Eligibility Controversy

By August 3, 2024 0

The International Boxing Association (IBA) has sparked controversy by awarding $50,000 to Italian boxer Angela Carini after she withdrew from her Olympic bout against Algerian Imane Khelif. The incident has reignited the debate over gender eligibility in sports.

Carini’s withdrawal came after just 46 seconds of the welterweight round-of-16 match, as she was overwhelmed by Khelif’s aggressive punches. The IBA, which was stripped of its international recognition by the International Olympic Committee (IOC) last year, also announced that Carini’s federation and coach would each receive $25,000.

The controversy stems from the IBA’s eligibility rules, which prohibit athletes with male XY chromosomes from competing in women’s events. Khelif and Taiwan’s Lin Yu-ting were cleared to compete in Paris despite failing the IBA’s eligibility rules at the 2023 World Championships.

IBA President Umar Kremlev defended the decision to award Carini prize money, stating that he was “not indifferent to such situations” and that the IBA would “protect each boxer.” He also questioned why “they kill women’s boxing” and emphasized that only eligible athletes should compete for safety reasons.

Italian Prime Minister Georgia Meloni weighed in on the controversy, noting that Carini faced a boxer with physical advantages, making it “not a fight between equals.” The incident has led to increased scrutiny of the IBA’s eligibility rules, which are based on those from the Tokyo Games in 2021 and cannot be altered during the ongoing competition.

However, not everyone agrees with the criticism. WBC women’s world featherweight champion Skye Nicolson defended Khelif and Lin, arguing that they had been competing as women throughout their careers. She suggested that Carini’s withdrawal could have been a “publicity stunt.”

The controversy over gender eligibility in sports is likely to continue, as the IBA’s rules are based on scientific evidence that suggests that athletes with male XY chromosomes have a physical advantage over those with female XX chromosomes. The IOC has stated that it will review the IBA’s eligibility rules after the Paris Olympics.

Categories: Others
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Manu Bhaker Creates History as India's First Dual Medalist at Paris Olympics 2024

Manu Bhaker Creates History as India’s First Dual Medalist at Paris Olympics 2024

By August 3, 2024 0

Manu Bhaker, the 22-year-old shooting prodigy, may not have returned from the Paris Olympics 2024 with a third medal, but she etched her name in history as India’s first dual medal winner at a single edition of the Games.

After securing two bronze medals in the 10m air pistol and mixed team events, Bhaker was poised to complete a hat-trick in the women’s 25m air pistol. However, she narrowly missed out on the podium, finishing fourth in the final.

Despite the disappointment, Bhaker’s performance was met with an outpouring of support from the Indian public. She had previously urged them not to be disheartened if she failed to win a third medal, and her wish was granted.

“I got really nervous in the last shot. I was trying to keep calm, but it was not enough. Fourth place is not a very good place,” Bhaker said after the event.

Despite the setback, Bhaker remained optimistic. “Already looking forward to the next one,” she declared.

During her time in Paris, Bhaker achieved several historic firsts for India. She opened the country’s medal account with her bronze in the 10m air pistol, becoming the first Indian woman to win an Olympic medal in shooting in 12 years.

Her second bronze, in the mixed team event, further cemented her status as a rising star. In just 72 hours, Bhaker had become a national icon.

With her exceptional talent and unwavering determination, Bhaker represents a bright future for Indian shooting. She expressed gratitude to all those who supported her journey, including the Ministry of Sports, SAI, Prime Minister Modi, her coach, and her family.

“I hope we come up with a better result next time,” Bhaker said, reflecting on her experience in Paris.

Categories: Others
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Snoop Dogg and Cookie Monster Surprise Martha Stewart at Paris Olympics

Snoop Dogg and Cookie Monster Surprise Martha Stewart at Paris Olympics

By August 3, 2024 0

Martha Stewart’s 83rd birthday celebration at the 2024 Paris Olympic Games took an unexpected turn when she was surprised by two unlikely guests: Snoop Dogg and Cookie Monster. The pair hijacked Martha’s interview with Hollywood Access, bringing with them a whimsical cone-shaped cake made of multi-coloured macarons.

“Oh, Cookie Monster, you’re so sweet,” Martha exclaimed, picking out a macaron for herself. The trio then proceeded to groove to Snoop’s hit song “Drop It Like It’s Hot.”

The friendship between Snoop and Martha dates back to 2008, when Snoop joined the chef on her iconic The Martha Stewart Show to make mashed potatoes. Since then, they have collaborated on numerous projects, including the 2015 Comedy Central Roast of Justin Bieber and the celebrity cooking show Martha & Snoop’s Potluck Dinner Party.

In a humorous NBC video, Martha rated Snoop’s Olympic outfits, from his gold suit to his Ralph Lauren jacket. Snoop has expressed his admiration for Martha, calling her his “homegirl” and acknowledging their “special bond.”

Snoop and Cookie Monster are part of the NBC team covering the 2024 Paris Olympic Games, along with guest Martha. “It’s been so much fun in Paris. This has been the most exciting Olympics,” Martha said about the Games.

The surprise visit by Snoop and Cookie Monster added a touch of whimsy and fun to Martha’s birthday celebration, showcasing the enduring friendship between the unlikely duo.

Categories: Others
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India to Continue Using Top-Order Batsmen as Part-Time Bowlers

India to Continue Using Top-Order Batsmen as Part-Time Bowlers

By August 3, 2024 0

India’s bowling coach, Sairaj Bahutule, has revealed the team’s strategy of utilizing top-order batsmen as part-time bowlers. This approach, he believes, can provide a “surprise element” against opponents.

In the first ODI against Sri Lanka, opener Shubman Gill was given the opportunity to bowl, despite conceding 14 runs in his solitary over. Bahutule emphasized that this strategy will continue to be implemented in the future.

“Our batters are good bowlers as well,” Bahutule said. “They have the skills, even though their primary focus is batting.”

Bahutule cited the examples of Suryakumar Yadav and Rinku Singh, who bowled in the T20I series against Sri Lanka. He believes that having multiple bowling options, including part-time bowlers, is crucial in the shortest format of the game.

“It’s going to be an all-rounder’s game in the coming days,” Bahutule said. “If one or two top-order batsmen can bowl, it will definitely help the team, depending on the pitch conditions and situations.”

Bahutule also acknowledged that Sri Lanka’s spinners, Wanindu Hasaranga and Charith Asalanka, used the pitch conditions to their advantage. He admitted that India could have capitalized on the strong start given by Rohit Sharma, who scored a superb 58 off 47 balls.

“We did bat well in patches, but we could have had few partnerships that would have taken us home with less wickets going,” Bahutule said.

Despite the tie, Bahutule praised India’s bowling performance and expressed confidence in the team’s ability to improve in the upcoming matches.

Categories: Cricket
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Kumar Sangakkara Open to England Limited-Overs Coaching Role

Kumar Sangakkara Open to England Limited-Overs Coaching Role

By August 3, 2024 0

Kumar Sangakkara, the legendary Sri Lankan cricketer, has expressed interest in the vacant England limited-overs coaching position but has not yet received a formal approach. The England and Wales Cricket Board (ECB) is seeking a new white-ball coach after sacking Matthew Mott following disappointing performances in the 2023 50-over World Cup and T20 World Cup.

Sangakkara, who has worked with England captain Jos Buttler at the Rajasthan Royals in the Indian Premier League, has been linked with the role. However, the 46-year-old has downplayed the speculation, stating that he has not been contacted by the ECB.

“I know my name has been mentioned, but there has not been any approach as such,” Sangakkara told PA news agency. “The England white-ball job is an exciting prospect for anyone, but there are so many good candidates out there.”

Sangakkara praised Mott’s tenure as England coach and expressed admiration for the leadership of Rob Key, the managing director of England men’s cricket. He believes that England is on the right track and that the decision-making has been spot on.

“I think the decision making in the England camp has been spot on,” Sangakkara said. “I really love the leadership that Rob Key has provided…I think he has been a really smart, practical man, very commonsensical in terms of how he makes decisions and very forward-thinking in how he has set the vision for England cricket.”

Sangakkara, who is currently a member of Sky Sports’ commentary team for The Hundred, expressed contentment with his current role at the Rajasthan Royals. He also praised Sri Lankan cricketer Chamari Athapaththu for her inspiring leadership and her recent success in guiding the Sri Lanka women’s team to Asia Cup glory.

Categories: Cricket
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Joginder Sharma Reunites with Dhoni, Recalling 2007 T20 World Cup Heroics

Joginder Sharma Reunites with Dhoni, Recalling 2007 T20 World Cup Heroics

By August 3, 2024 0

Joginder Sharma, the unsung hero of India’s triumphant 2007 T20 World Cup campaign, recently reunited with the legendary former India captain Mahendra Singh Dhoni, rekindling memories of one of the most iconic moments in Indian cricket history.

In that unforgettable match, Dhoni entrusted Joginder with the daunting task of bowling the final over against a formidable Misbah-ul-Haq. The decision raised eyebrows, considering the high stakes and immense pressure. Pakistan required a mere 13 runs to secure victory with one wicket remaining.

Despite the intense scrutiny, Joginder displayed remarkable composure and precision. The over commenced with a wide, heightening the tension. However, he quickly regained his composure with a dot ball. Misbah then launched a six off the second delivery, reducing the equation to six runs off four balls.

Undeterred, Joginder remained focused. Misbah attempted a risky scoop shot over fine leg on the next delivery, but Sreesanth safely collected the ball. This dismissal sparked jubilant celebrations as India clinched the inaugural T20 World Cup by a narrow margin of five runs.

Joginder’s calm demeanor and precise execution under immense pressure transformed him into an overnight hero. “I thought I should give the ball to someone who really wants to do well in international cricket. Jogi did a really good job,” Dhoni remarked after the match.

“It’s one of the things I will cherish for the rest of my life. I’d like to congratulate the boys and thank them for the response they have given me. No one expected us to win, and the way we played, we deserve a big celebration,” the former India skipper added.

Dhoni’s astute leadership extended beyond the 2007 triumph. He guided India to two more ICC titles: the ODI World Cup in 2011 and the Champions Trophy in 2013. Additionally, India claimed the Test mace under his captaincy.

Joginder’s reunion with Dhoni serves as a poignant reminder of the camaraderie and resilience that characterized India’s historic T20 World Cup victory. It is a testament to the enduring legacy of that unforgettable moment and the enduring bond between two cricket legends.

Categories: Cricket
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