Etihad Airways Soars as Official Sponsor of Mumbai City FC

Etihad Airways Soars as Official Sponsor of Mumbai City FC

Etihad Airways has solidified its commitment to the Indian market and Mumbai City FC’s burgeoning reputation as a premier Indian football club by becoming the official sponsor of the team for multiple years, commencing with the 2024-25 season. This partnership marks a record-breaking duration in Indian football history and coincides with Etihad’s 20th anniversary of operations in India.

The Etihad Airways logo will be prominently displayed on the front of Mumbai City FC’s first and youth team match shirts and training kits from the 2024-25 season onwards. This partnership underscores the deep-rooted connection between the two organizations’ home countries and their shared values of teamwork and excellence.

“We are thrilled to welcome Etihad on board as our Official Front of Shirt Sponsor,” said Kandarp Chandra, CEO of Mumbai City FC. “Their endorsement is a testament to the high-quality football we play, our commitment to performance, and our pursuit of excellence both on and off the field. Both Etihad and Mumbai City are proud to represent global cities that seamlessly blend tradition with modernity.”

Antonoaldo Neves, CEO of Etihad Airways, expressed his enthusiasm for the partnership, stating, “We are delighted to welcome Mumbai City FC to the Etihad family. India remains a key strategic market for us, and we are committed to serving the Indian community with convenient connections from 11 destinations across India to the Middle East, Europe, and North America.”

To commemorate its 20th anniversary of flying to India, Etihad will deploy its A380 aircraft on the Mumbai-Abu Dhabi route from September 1st, further demonstrating its commitment to growth in the Indian market.

Adani Group Becomes Title Sponsor of Inaugural Delhi Premier League

Adani Group Becomes Title Sponsor of Inaugural Delhi Premier League

The Delhi Premier League (DPL), a highly anticipated T20 cricket league organized by the Delhi & District Cricket Association (DDCA), has secured Adani Group as its title sponsor for the inaugural season. This partnership marks a significant milestone for the league, aligning with its vision of promoting and developing cricket in the capital.

Adani Group, a leading Indian conglomerate, has made substantial investments in sports through its sports wing, Adani Sportsline. The group’s involvement in the Women’s Premier League (WPL), Pro Kabaddi League, and Ultimate Kho Kho League demonstrates its commitment to fostering sporting excellence. Adani Sportsline also supports renowned athletes, including chess prodigy R Praggnanandhaa.

The DPL aims to provide a platform for emerging cricket talent while delivering top-tier entertainment. The addition of Adani Group as the title sponsor further elevates the league’s prestige and its potential impact on the region’s sporting landscape.

Rohan Jaitley, president of the DDCA, expressed his enthusiasm for the partnership: “We are thrilled to welcome Adani Group as the title sponsor of the Delhi Premier League. Their support is a testament to the league’s potential and our shared commitment to fostering the growth of cricket in Delhi. With Adani Group’s involvement, we are confident that the DPL will set new benchmarks in sports excellence and fan engagement.”

A spokesperson for Adani Group commented: “We are proud to associate with the Delhi Premier League T20 as its title sponsor. Cricket is a unifying force in our country, and through our partnership with the DPL T20, we aim to support the development of cricketing talent and contribute to the sport’s growth in Delhi. The Adani Group is committed to nurturing excellence and creating impactful opportunities, and we see the DPL T20 as a perfect platform to achieve these goals.”

As title sponsor, Adani Group will play a pivotal role in shaping the league’s identity, with the DPL T20 officially branded as the ‘Adani Delhi Premier League T20’. The league is scheduled to take place from August 17 to September 8, featuring six men’s and four women’s teams competing in 40 matches at the iconic Arun Jaitley Stadium in New Delhi.

The opening match of the DPL T20 will be between Purani Dilli 6 and South Delhi Superstars on Saturday at 8:30 pm IST. All matches will be streamed live on JioCinema for free and telecasted on Sports18-2.

Cognizant Becomes Title Sponsor of Major League Cricket, Fueling Growth of Cricket in America

Cognizant Becomes Title Sponsor of Major League Cricket, Fueling Growth of Cricket in America

Major League Cricket (MLC) has secured Cognizant as its inaugural title sponsor, marking a pivotal moment for professional cricket in the United States. This multi-year partnership aims to accelerate the growth of the sport in America, fostering a new era for the world’s second-largest sport.

Vijay Srinivasan, co-founder of MLC, hailed the collaboration, stating, “We are thrilled to welcome Cognizant as our title sponsor, starting with season two of MLC this summer.” He emphasized the partnership’s role in propelling the league’s growth and the sport’s popularity in the United States.

Cognizant’s Chief Executive Officer, Ravi Kumar S, expressed the company’s enthusiasm for supporting MLC’s vision. “We are excited to inspire the next generation of cricket players,” he said. The partnership extends beyond sponsorship, encompassing outreach and education initiatives to promote diversity and inclusion in sports and technology.

Cognizant’s sponsorship portfolio includes partnerships with PGA, LPGA, Aston Martin Formula 1 (AMF1) team, SailGP, and the English Football Association. This move aligns with the company’s commitment to showcasing the intersection of sports and technology while promoting diversity and inclusion.

MLC’s second season, commencing on July 4, promises an exhilarating display of talent. Renowned cricketers from Afghanistan, South Africa, Pakistan, and the West Indies will grace the field, including Rashid Khan, Faf du Plessis, Marco Jansen, Quinton de Kock, Haris Rauf, and Sunil Narine.

The success of MLC’s inaugural season, characterized by sold-out matches and a surge in fan engagement, has set the stage for further expansion. Matches for the 2024 season will be held at Grand Prairie Cricket Stadium in Texas, with additional venues to be announced soon.

The partnership between MLC and Cognizant marks a significant milestone in the journey to establish cricket as a prominent sport in the United States. It promises growth, excitement, and opportunities for players and fans alike, solidifying the sport’s future in the American sporting landscape.

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