Viacom18 has won the media rights for the inaugural Women’s Indian Premier League for the five-year cycle, i.e. 2023-2027, as informed by BCCI Secretary Jay Shah. The winning bid by Viacom18 was worth INR 951 crore, which translates to a value of INR 7.09 crore per match for the 2023-27 period. This makes it the second-costliest cricket league in the world.
Congratulations @viacom18 for winning the Women’s @IPL media rights. Thank you for your faith in @BCCI and @BCCIWomen. Viacom has committed INR 951 crores which means per match value of INR 7.09 crores for next 5 years (2023-27). This is massive for Women’s Cricket 🙏🇮🇳
— Jay Shah (@JayShah) January 16, 2023
BCCI president Roger Binny said, “I would like to congratulate Viacom18 for bagging the media rights for Women’s IPL for the period of 5 years.” He further said. “Women’s cricket has been on the up since a few years and the recently concluded bilateral series against Australia is a great testament to how popular women’s cricket has become in India.”
Binny further added, “It was only apt to get our own women’s T20 league and give the fans more of women’s cricket. I would also like to congratulate the BCCI leadership and its workforce for a successful media rights process and wish them the very best for the first edition of the Women’s IPL.”
The inaugural season of the Women’s IPL, tentatively scheduled for March 2023, will feature eight teams who will play in a round-robin format. It is also widely reported that some of the current IPL team owners will be buying franchisees in the Women’s IPL.
The Network18- owned has also secured the digital rights to the Men’s IPL for the same cycle and the ongoing SA20 League in South Africa.